Waze, the free turn-by-turn GPS navigation app is estimated to have a user base of about 50 million people. The app covers over 185 countries of the world and it is a community-based navigation app, creating a culture of user engagement.

Little wonder why in 2013, Google paid a whopping sum of $966 million to acquire the company. The success of the Waze app could be considered a threat to the already established Google map which is the basis of Google’s mapping business.

For this reason, Google had to pay that much to acquire the company. After the acquisition, Waze became a running mate with Google map and ever since then, it has continued to thrive.

Waze continues to thrive as more and more users join on a daily basis across the countries it covers. With its success based on user engagement, one would want to ask, Does Waze have an affiliate program?

The answer to the question, Does Waze Have An Affiliate Program? Yes, Waze has an affiliate program. The Waze affiliate program is coordinated by an Agency called PromoAffiliate. When you join the Waze affiliate program, you will be given a promo code which you are to market. For every activation of your promo code, you will be paid money via papal.

How To Become A Waze Affiliate?

PromoAffiliate is the agency that runs the affiliate program for Waze. PromoAffiliate focuses on affiliate digital programs for top apps. The general idea is to promote these apps and get paid. PromoAffiliate uses the same strategy to market the Waze app.

If you think you can reach many people, join PromoAffiliate as a marketer. You will receive a promo code that you are expected to market and get people to sign up. For everyone who registers using your promo code, you get paid.

Note: PromoAffiliate is not Waze neither is it an agent of Waze. PromoAffiliate is a Digital Marketing Agency.

Why Join Waze Affiliate Program?

Users on Waze share real-time traffic updates and information. The goal of Waze is to get the app into many users’ hands every day. The more the number of users the app has, the better it becomes. Waze affiliate program, therefore, rewards you for getting users to register and use Waze.

The top element of Waze’s business model is the value proposition. This focuses on creating and given users the reason to come on board the app. At some point in our daily outings, we either take the position of a driver or a traveler.

However, one thing is common to the two categories; we all would like to avoid traffic delays. This is the value Waze offers by providing traffic updates to users.

For this reason, marketing the Waze app and getting people to register shouldn’t be difficult when you focus on the value the app offers.

However, in order to succeed in getting an activation, you need to get yourself familiar with Waze service. This is because you may receive questions and it is best to be able to answer the questions.

How Does Waze Work?

Waze is an app that gives you real-time information about traffic, directions, and navigation. By simply having Waze app turned-on while you drive, you share and also receive information that tells you or tell others about traffic conditions and road structure.

With Waze, you get to actively share and receive active reports about police traps, weather conditions, accidents, roadblocks, etc. Waze collects and immediately analyzes the information you share.

It then dispenses the information to other Waze users and provides them the best alternative route to their destination.

When you drive around and report traffic situations, you will be helping the community, preventing other commuters from falling into traffic traps.

Traveling with Waze will also be of help to you as others report real-time traffic situations so it doesn’t have to be you who do all the reporting.

Who Is Waze Designed For?

Waze is made for drivers all over the world. This is because drivers connect on Waze and share information in order to improve each other’s driving experience.

When you drive for Uber, Lyft, or any other transport company anywhere in the world, the general aim is to get passengers from point A to point B quickly and safely.

Passengers could give you a negative review if you take the wrong turn or get lost along the way. Even if you know the way around town properly, traffic congestion, police traps, etc. can slow things down.

In such a situation, you need an alternative route to make things fast. But you could easily fall into the traffic delay if you didn’t know about it.

Waze is also designed as a navigation tool for private cars. There may be no pressure of negative reviews on you as a private car driver but getting delayed by traffic congestion could slow down your productivity for the day.

You don’t want to spend the major hours of your day trying to navigate through traffic, no one wants to.

These are the reasons why Waze is a powerful tool for everyone around the world.

Waze Versus Google Map: Which Is Best?

Waze Map and Google Maps perform almost the same function. It becomes more confusing when you discover that both apps are owned and managed by the same company. You would want to ask, why should I have Google Maps and Waze app? Which should I choose?

The answer to that is not direct and to make your decision, it might require that you understand how the two apps operate.

Google map as we know is data-based, it operates based on preprogrammed navigation data while the Waze app is a community-based map.

Waze operates by relying on real-time data fed into the system by drivers as they share information about traffic updates. Therefore, beyond navigation, the Waze app gives you on-site information even before you get there.

Waze is a fast-growing navigation software application. It is a free, community-driven GPS navigation application that helps users with their navigation details and enables users to submit travel routes information. The application achieves this by downloading location-dependent details via the mobile phone network.

This application can be used in any smartphone, tablet, and computer that has GPS support. Aside from using the application for navigation, the app can be used to advertise a small or large business.

How Does Waze Ads Work? Waze incorporates your business logo into the map at your location with the navigations. So, all drivers using Waze on that route can have access to your ad by clicking on it for more details.

Waze Ads is an amazing way of driving customers to your business. Waze users and business owners can add places or businesses through the Waze app or Waze Map editor.

Here is a step by step procedure on placing your business on the Waze app and using it to help more customers find your business.

How Do Waze Ads Work?

The Waze ad has three different types of ads display you can select from.

1. Branded Pins

This particular method of advertising pop-ups appears on the map to indicate a close-by business. The driver could click on the pop-up and decides to check out the location if he likes it.

These branded pins are like store signposts. The pins remind drivers that your business is on their route and also provide them with the details needed to get there.

2. Promoted Search

This type works just like google search promoted ads do. With this method, your location and brand logo will be at the top of the results page when searched and will be seen as an ad.

3. Zero-Speed Takeover

This type occurs when drivers make a stop. Your brand banner or ad will pop up on half of the driver’s screen showing that your business is close-by. So far, this method has proven to be the most effective.

It shows promotions or activities that the driver might be interested in. It is like a take over billboard digital display.

Advertising on Waze is available to all types of businesses. However, the businesses that have benefitted more by using the ads features above are retail stores, restaurants, gas stations and even entertainment locations.

Tracking is very important while using Waze ads. The analytics mostly used is the trend line of traffic drive to your location before and after activating a paid package and also the total amount of users looking for business or services.

How To Place Your Business Ads On Waze?

Here is a step by step guide on placing a business ad on Waze:

• Click on the report:

Open your wave App and click on reports. Next, you click on places. This will give you an option of business or residence. Click on business.

• Describe your business:

This next step is very important because the content on your business can either drive more customers to your business or away from it.

Describe your business and write out details that would appeal to potential customers. You can use the in-app camera to take a picture of your brand.

• Select your budget:

You should pick a budget that works for you. They have the starters which are suitable for small business with 1-10 locations. Its features include branded pins, promote search, geographical targeting, self-service platform, and e-mail support.

There is also the plus package for businesses with 1-10 locations. Its features include Zero takeovers, Geo-Targeting, and Time Scheduling, Dedicated account manager, branded pins and Promotional search.

• Click on done:

You can tap on the done icon when you have filed in every detail required.

How Much Does It Cost To Place My Business On Waze?

Waze charges ads are based on CPM that is a cost-per-thousand impression. Large brands and businesses are able to buy Waze ads for as low as $850 per day for cost per thousand per click. While the small business and local ads cost as little as $2 per day on cost per thousand impressions.

The Waze group introduced two packages for small businesses.

• The Starter package:

This package is available in more than 55 countries, for small business owners. It is a self-service package. It is mostly for businesses with 10 locations. This package requires an investment of $2 per day.

• The Plus package:

This package is still limited to some countries such as Brazil, France, Mexico, U.S, and Israel. The package is for businesses with more than 10 locations and it can take up to 50 locations. The package costs $100 per day.

This package includes every feature in the starters package and much more. It includes zero-speed takeover ads, time scheduling targeting, live support for account setup, phone support and billing through invoice.

How Much Data Does Waze Consume?

Waze consumes about 0.23MB per hour and it can cost lesser if you plot the direction yourself. Although your mobile data has to be switched on for GPS and other services running on the background for the app to function, it cost less data.

Check here for tips on how you can sell on Amazon fba.

Is Waze App Free?

Yes, the Waze app is a free app, it is available on Google play store for Androids and smartphones. It can also be seen in the Apple play store on your iPhone. Although your data would be used, it is dependent on your network provider or WiFi.

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